Read Exploring Business: Chapter 8.6. Watch video on email etiquette in the workplace and complete the Email Etiquette assignment. Watch video on presentations. Learning Targets: I can explain the do’s and don’ts of business e-mails. I can describe the process followed to create and deliver successful presentations. I know how to write clear, concise memos.
Work on 3-minute presentation on the topic of your choice. Choose a topic you are already knowledgeable about, and you may include props or a slide presentation if you’d like. Your presentation must include the following: State the purpose Organize the content on the handout Support ideas Incorporate stories/examples Demonstrate awareness of listener’s needs Use […]
Read Chapter 8.5. Watch Office Space clip and discuss the communication channels used. Play Kahoot as a formative assessment. Learning Targets: I can discuss the nature of communications in an organizational setting, including communication flows, channels, and networks. I can explain barriers to communication and discuss the most common types of barriers to group communication.
Students give 2-3 minute presentations. Work on Semester Projects. Learning Target: I can create and deliver a successful presentation.
Work on Semester Projects. 1st Period Semester Exam Time Tuesday, January 16th: 9:20 – 10:53 AM 4th Period Semester Exam Time Wednesday, January 17th: 7:40 – 9:30 AM
Choose one of the four options below. Your grade on this project will account for 20% of your first semester grade. This project is due Wednesday, January 17, 2024. Option 1: Your Swiss Vacation Your family came from Switzerland, and you and your parents visited relatives there back in 2007. Many years later, you want […]
Please view the exam schedule below. Projects are due by Thursday, January 18th.
Take the Student Experience21 survey below: 1st Period Survey Code: bfk334759 4th Period Survey Code: bfk338201 Take Chapter 9 Pre-Assessment. Read Chapter 9.1. Watch Intro to Marketing. Play Kahoot! Learning Targets: I can define marketing. I can discuss target markets and market segments. Marketing is a set of processes for creating, communicating, and delivering value to […]
Read Chapter 9.4. Watch Placement – Distribution Channels video. Complete Distribution Channels assignment. Play Kahoot! to review content. Learning Targets: I can define distribution and intermediaries. I can distinguish between retailers and wholesalers. I can discuss supply chain management.
Read Chapter 9.3. Watch video on How Products are Priced. Play Kahoot! Learning Target: I can differentiate between skimming and penetration pricing approaches, cost-based, demand-based pricing, and target costing, and prestige and odd-even pricing.
Read Chapter 9.2. Watch the video on the marketing mix. Complete the Product Report – Marketing Mix worksheet. Learning Targets: I can list the four P’s of marketing. I can define brand.
Read Chapter 9.5. Watch Product Placement video. Watch Promotion Mix video. Learning Targets: I can describe the promotion mix—the ways in which marketers communicate with customers—includes all the tools for telling people about a product and persuading potential customers to buy it. I can differentiate between advertising, personal selling, sales promotions, and publicity.
Read Chapter 9.6. 9.6 Interacting with Your Customers Watch Old Spice Commercials. Discuss questions on the PowerPoint presentation above. Watch Salesforce video. Learning Targets: I can discuss customer-relationship management—retaining good customers by keeping information on current customers, to foster and maintain strong ongoing relationships. I can differentiate between permission marketing, mass marketing, interruption marketing, and social media marketing. I can list advantages […]
Watch videos on social media marketing and tips for creating social media graphics. Complete the Social Media Marketing assignment to create a social media marketing plan and post for an upcoming school event (athletics or other high school events). You may use Canva to create the post if you’d like. Please complete the questions on the worksheet […]
Read Chapter 9.7. Watch video on Product Life Cycle. Complete the Product Life Cycle assignment in Teams. If time remains, start on tomorrow’s assignment. Learning Target: I can explain how a product moves through its life cycle and how this brings about shifts in marketing-mix strategies.
Read Chapter 9.8 and Chapter 9.9. Go to Indeed’s website and search for job openings in marketing in the Dayton area in order to complete the Marketing Career assignment. Learning Targets: I can describe the external marketing environment in which businesses operate. I can discuss the factors that influence consumer behavior. I can describe opportunities in the field of […]
Play Kahoot! to review Chapter 9. Watch Shark Tank – XTorch. Watch Shark Tank – Buttercloth.
